The Mind of a TV Newsman

dobbs bookIt is a new book called “Life in the Wrong Lane” by Greg Dobbs, a well-known and highly respected television correspondent for ABC News for 23 years who is now with HDNet’s World Report.

Here’s why it’s important for anyone in the field of communications and PR – you will get a clear sense of how a journalist works to get a story, what he or she is looking for, what makes it on the air and what does not. You understanding the thinking about what makes news.

Okay, full disclosure … Greg is one of my best friends. But I know him too as a journalist and I’ve watched him at work. He’s among the best.

There are not a lot of contemporary books about how a network television field correspondent practices his or her craft. That makes “Life in the Wrong Lane” genuinely special.

From royal weddings and shuttle launches to wars, epidemics and elections, Greg has covered nearly every major world story in recent history. “Life in the Wrong Lane” delivers a rare, unvarnished, poignant and often humorous inside look at the life of a TV journalist.

Greg Dobbs

Greg Dobbs

He takes us there to explain what it is like to cover and report the news, often under challenging and emotional circumstances.

A natural storyteller, Dobbs has been writing about the behind-the-scenes and very human perspective of reporting news from far-flung locations for years and sharing some with his wide universe of family and friends via e-mail. “Life in the Wrong Lane” is a compelling and honest journal by a man who has dedicated his life to the highest standards of journalism.

If you work in public relations or corporate communications and are seeking a competitive edge, this book will be extremely valuable.

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Category: Corporate Journalism

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